The New Effortless

THE COOLEST WAY (AND THIS IS A SECRET) IS TO METICULOUSLY CALCULATE AN EFFORTLESS STYLE, ON THE EDGE OF PRUDENCE, IN ORDER TO PROJECT AN IMAGE THAT DEFLECTS FROM THE PURSUIT OF THE IMPECCABLE. AT THIS HIGHEST EXPRESSION, THE IMPRESSION IS THAT THE ATTENDEE WOULD MUCH RATHER BE SOMEWHERE ELSE MAKING ART OR MONEY. WHEN ACCOMPLISHED, THIS COOL SENSE OF PRAGMATISM AND NONCHALANCE TRANSLATES TO INDISPUTABLE CHARISMA (THE POWER TO CHANGE THE WORLD) AND DIGNITY.