POLIMODA – RELATIVE THINKING

Polimoda presents Relative Thinking: a reflection on curation in fashion

In the next three days, Polimoda will present a multisensory exhibition at the incredible Villa Favard in Florence and we are excited to report back from this event.

The exhibition will include the works of the Master’s in Fashion Writing and Curation students – essentially, four editorial projects conceived in collaboration with Tim Blanks as the mentor and curated by Federica Forti. Anthe, Impossible Conversation, Body Claim and mUSED are the four projects showcased respectively created by Rhiti Choudhury, Maria Callaba, Heide Julie Halama, and Florina Jacqueline.

Each Polimoda student created and developed a magazine curating every aspect of the process: from the writing to the editing and photo-editing creating a unique product. These magazines come to life within the exhibition where every student involved has the chance to translate their work into impressive installations.

Relative Thinking
The reflection on curation within the contemporary fashion world is a necessary conversation to have – this exhibition invites the spectator to follow a journey between one’s personal conflicts and to express themselves with the help of these projects. During this Master’s course, the students learned to work on editorial contents with a strong intrinsic cultural value. Federica Forti curated this exhibition allowing these four students to express their ideas and giving the visitor a chance to live a multisensory experience with unique connections to the world of art, music, fashion, cinema, literature, and photography.

Four projects
Anthe is a project designed by Rhiti Choudhury. Rhiti recreated a coffee bar for the setting of her installation within the exhibition and the visitors were invited to sit and interact with performers from Polimoda. The interaction consisted in choosing a topic to be discussed together creating a meaningful and genuine dialogue.

Impossible conversation reflects the impossible conversation between past and present that can be recreated through the imagination of Maria Callaba – the student behind this concept.
Nostalgia and dystopic elements are embedded in this exchange, translated in a dense net of wool threads. At the center of this installation, you will find an armchair so the visitor can sit and meditate on his personal approach to the past, present, and future.

Mirrors are the key element for Body Claim, the project ideated by Heide Julie Halama. 
 Her reflection brings to the exhibition the theme of body acceptance as a manifestation of one’s physical identity.
Deformed mirrors invite the visitor to re-evaluate the uniqueness that every human being carries within himself.

As for the last project, mUSED, the American student Florina Jacqueline explores the fine line between pleasure and pain. She shows the visitor four different scenarios in one aseptic hotel room. This experiment becomes particularly interesting when the visitor listens to four different stories told through headphones and sounds created in collaboration with sound design students.

These four projects reflect a straightforward approach to fashion and curation giving the visitor a clear glimpse of what is going on within our generation of creatives.
Polimoda does a really good job bringing together different creative industries in this innovative exhibition at the charming Villa Favard.

Don’t miss out on this opportunity to dive deep into the world of fashion magazines, all tied up with so much more for you to discover.

POLIMODA Via Curtatone, 1, 50123 Firenze FI